• Drew, Executive Writer

Top 5 Reasons To Have A Powerful LinkedIn Presence

Updated: Sep 7, 2020

People often ask us if they should have a striking presence on LinkedIn, and we always advise them that all professionals are expected to have a robust LinkedIn profile in today's vastly competitive job market.

What follows are five reasons to have a powerful LinkedIn presence:

A network of professionals connected to each other on LinkedIn

#1. You're on Google

When you apply for jobs in New Zealand, prospective employers will Google your name in all likelihood — especially if they like your CV, and your LinkedIn profile will appear in Google search results. A remarkable digital presence will ensure 'sky-high' chances of success in your job search.

#2. Building Trust with Prospective Employers

Even billion-dollar businesses need testimonials to win their prospective customer's trust. Likewise, you need LinkedIn endorsements to gain your potential employer's confidence in you. By allowing employers to see your LinkedIn endorsements, you can effortlessly increase your reliability as a prospective employee.

#3. Hiring Managers, Headhunters and Recruiters are on LinkedIn

You've probably heard this many times, but I'd like to repeat. Hiring Managers, Headhunters and Recruiters are on LinkedIn. They are looking for candidates like YOU who are more than suitable for a range of roles within their organisation. Need I say more?

#4. Personal Branding

For the less informed, Personal Branding, according to Wikipedia is: "Personal branding is the practice of marketing people and their careers as brands". There's no doubt LinkedIn helps people build a strong personal brand that encourages recruiters & hiring managers to contact them.

#5. LinkedIn is the Future of Recruitment

Gone are the days when you'd hand out your CV to a hiring manager in person. Today's recruitment process is vastly different. The world is becoming increasingly digital and fast-paced, so it's safe to say that online recruitment platforms such as LinkedIn would become the new recruitment standard in a few years from now.


Can't get job interviews? Your online presence might be holding you back. Let our seasoned team of professional CV writers & LinkedIn experts work on your online presence.